Privacy Policy

Refined Element ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or use our services, including AI-driven development services, Kentico CMS implementations, and Lightning Enable payment processing solutions.

1. Information We Collect

Personal Information

We may collect personal information that you voluntarily provide to us when you:

• Fill out contact forms or request consultations
• Subscribe to our newsletter or marketing communications
• Create an account or register for our services
• Make purchases through our e-commerce platform
• Communicate with us via email, phone, or other channels

This information may include your name, email address, phone number, company name, billing address, and payment information.

Automatically Collected Information

When you access our website, we may automatically collect certain information, including:

• IP address and geographic location
• Browser type and version
• Operating system
• Pages visited and time spent on each page
• Referring website or source
• Device identifiers

2. How We Use Your Information

We use the information we collect to:

• Provide, maintain, and improve our services
• Process transactions and send related information
• Respond to your comments, questions, and requests
• Send you technical notices, updates, and security alerts
• Communicate about products, services, offers, and events
• Monitor and analyze trends, usage, and activities
• Detect, investigate, and prevent fraudulent transactions and other illegal activities
• Personalize and improve your experience

3. Payment Processing

4. Information Sharing and Disclosure

We may share your information in the following circumstances:

• Service Providers: With third-party vendors who perform services on our behalf, such as payment processing, email delivery, hosting, and analytics.
• Business Transfers: In connection with a merger, acquisition, or sale of all or a portion of our assets.
• Legal Requirements: When required by law or to respond to legal process, protect our rights, or ensure the safety of our users.
• With Your Consent: When you have given us explicit consent to share your information.

5. Data Security

We implement appropriate technical and organizational security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include:

• Encryption of data in transit using TLS/SSL
• Secure storage of sensitive information
• Regular security assessments and updates
• Access controls and authentication measures
• Employee training on data protection practices

6. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to collect and track information about your browsing activities. You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, some features of our website may not function properly without cookies.

7. Your Rights and Choices

Depending on your location, you may have certain rights regarding your personal information:

• Access: Request access to the personal information we hold about you.
• Correction: Request correction of inaccurate or incomplete information.
• Deletion: Request deletion of your personal information, subject to certain exceptions.
• Opt-Out: Opt out of receiving marketing communications from us.
• Data Portability: Request a copy of your data in a structured, machine-readable format.

8. Third-Party Links

Our website may contain links to third-party websites or services. We are not responsible for the privacy practices or content of these third parties. We encourage you to review the privacy policies of any third-party sites you visit.

9. Children's Privacy

Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If we learn that we have collected personal information from a child without parental consent, we will take steps to delete that information.

10. International Data Transfers

Your information may be transferred to and processed in countries other than your country of residence, including the United States. These countries may have different data protection laws. By using our services, you consent to the transfer of your information to these countries.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last Updated" date. We encourage you to review this Privacy Policy periodically for any changes.

12. Contact Us